tiistai 23. huhtikuuta 2013

Saturday - snow, Chateau MaNi, No Gun Ri and Music


There was a train track right next to the hotel keeping me awake. In the morning started snowing. That continued until past lunchtime, giving the surroundings a surreal snowcover to eg the cherryblossom.

The first stop this morning was Chateau Mani. The owner gave us an informative walk through the show areas and then took us to his private cellar that included Chateau Margaux, Latour and Roma del Conte wines from the first half of 20th century. We then went to the footspa and while soaking our feet in diluted wine we were given tastings of 2006 Sauvignon Blanc (to me it seemed heavily oaked) and 2008 blend of Cabernet Sauvignon and Merlot (60 / 40) that was surprisingly light in taste and had a little sting. Turns out the ageing is done 6 months in fresh oakcasks, 12 months on second usage of the cask and 18 months on third usage of the cask.

The marketing and branding aspects of the tour and portfolio were noteworthy.

Firstly they produce 12 blended wines per year, one per month. They give 6 international artists and 6 korean artists the label design work.

They produce a lot of Private Label wine, for a TV series, for Hiddick (the dutch soccer coach that coached Korea national team) and many others. They have expanded the portfolio to Cosmetics based on fermented grapes and wine residues. They also have imported tea and coffee from New Caledonia and roast and package it.

We continued to the memorial hall for "No Gun Ri" a tragedy where American soldiers killed several hundred refugees. We had an english speaking guide and saw a 15 min video about the incident the struggle to get people to believe it really happened.

Next was lunch and then we continued to the Traditional Music hall. We first heard a concert, then got taught how to play on two of the instruments our selves. Afterwards we went to the factory town and assembled our own drum.

At dinner we held the presentation again. The hosts were very welcoming and we had a cute 18 month old child join us for most of the day. Even though language might be difficult we managed to work things out and explain things to each other. The iPad is really good for sharing things and making it easy to hold presentation virtually anywhere. Also being able to share pictures from a large library makes it very handy for language barrier cases, when its possible to illustrate.




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